Who knew?

Mr. Brien McHugh's picture

We had a great event on March 22. “So you’ve got an MCOM degree….Now what?” Journalism/MCOM/CMMA alumni talked with current students about their career paths and the many twists and turns that usually happen. Here are the most important lessons:

  1. You’re not going to get your ‘forever’ job right out of school. But don’t give up. It’ll happen.
  2. Repeat #1

Trust me, there was a lot more valuable information that changed brains that night. I know our current CMMA students got a lot out of it but I wish I had been able to get more high school students to the event. The information, especially from our most recent graduates, really gives insight into the breadth of career opportunities that are available. Traditional MCOM jobs in TV and radio, yes…..but also marketing and advertising for a huge travel company and digital content management for a large homebuilder. Who knew those types of companies needed communication help?

To be honest, we knew. That’s what we preach to all our CMMA majors; every company, big or small, public or private sector, needs help telling their story.

Just three days after our “Now what?” event, I was able to talk with some prospective students at a USF Visit Day. They wondered what they could do with a CMMA degree. I told them, succinctly, “Anything.”

Which is why I was hoping for more high school participation at our “Now What?” event. There seems to be so much pressure on high school students to pick a major with a “safe” career path from the very beginning of their college career that they miss the fun of trying to figure it out. Here’s another bit of wisdom from our “Now what?” event that I pass on the to parents, students and whomever else will listen –College is as much about figuring out what you don’t want to do as it is about figuring out what you do want to do.

So if you’re reading this, please help me figure out a way to get that message into our high schools. They have enough to worry about without the stress of strait-jacketing the future by the time they are 18.

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“Success consists of going from failure to failure without loss of enthusiasm.”

– Winston Churchill

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